JustConnect Media has taken up the complete digital management of The Performance Series Singapore 2016. In this year-long project, we have built and deployed a responsive website for the event that includes blog and e-store, and managed the participant list, communications and social media pages of the event. In terms of promotion, we have utilised JustRunLah.com and JustRaceLah! mobile app for the publicity of the events – with deliverables including infographics, videos, contests, social media campaigns, editorials, app pushes, banners placement and more – leading to more than 25,000 sign-ups in the first year of the race series.
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Content Creation, Digital Marketing, Social Media, Video, Website Development